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Post by Avinalaff on Aug 9, 2013 15:40:18 GMT
Everton FC sign breakthrough sports nutrition deal Everton FC has linked up with sports nutrition company The Protein Works to develop a range of products aimed at enhancing players’ fitness and conditioning.
It’s the first such deal involving an English Premier League club. The new products are being put through their paces as the players complete their pre-season conditioning at the club’s Finches Farm training ground.
Everton’s head of sport science and conditioning, Steve Tashjian and nutritionist Professor Don MacLaren have been working closely with The Protein Works over the summer to develop the drinks and supplements.
Steve Tashjian said: "We are looking at every area of the club to see how we can push the boundaries further than ever before. One of the areas that we thought we could gain a real competitive edge was in the player’s fitness, conditioning and nutrition. With the new intensive training protocols we have put in place and the very latest in sports nutrition, we are confident that the players will be in the best possible shape once the new season starts.
"Sports nutrition plays a key role in the recovery process so we have to ensure the highest quality custom-made supplements are available to work hand in hand with our own very specific conditioning programmes.What is even more important to us is that they are totally ‘clean’ products free from preservatives."
Co-Founder of The Protein Works and head of research and development Nick Smith, said: "The whole process has been very complex and technically demanding, but credit must be given to Everton’s conditioning team who have demanded excellence. To help pioneer a ‘first’ in English football has been amazing."
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Post by Texan Toffee on Aug 10, 2013 4:06:58 GMT
Hopefully we might make some money from this deal but it's a competitive market. Jagielka is a media slut at the the moment with all the modelling lmao.
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